Stalled deals in your CRM worked back to life, and failed subscription payments recovered.
The cheapest pipeline is the one you already paid for. Deals stall for reasons that expire: a champion leaves, a budget cycle closes, a competitor wins and later raises prices. And subscription businesses quietly lose recurring revenue to payments that simply failed.
This service runs both recoveries, as two distinct motions.
We work your existing CRM: stalled deals, gone-quiet prospects, early closed-losts. You get a written classification of what stalled and why, a reactivation motion matched to the actual stall reason, and revived conversations delivered back into your pipeline with context, handed live to your closers as they wake up.
Every stalled deal gets a reason before it gets a touch. Some reasons expire, and those deals are the ones worth waking.
Stalled: wrong timing
Stalled: champion left · replacement hired, re-engaged
Closed lost: chose competitor
The middle deal woke up because its blocker expired: the champion who left has a successor now. The other two stay classified and untouched until their reasons expire too.
Recurring revenue lost to declined and failed payments, recovered. Attribution here is mechanical: a payment processed or it did not. Which is why this is the one place we price on results. We only make money when you get money back.
For pipeline work: deals touched, responses, and deals returned to active conversation. Revenue outcomes are reported as your numbers, attributed conservatively or not at all. We claim deals returned to active conversation, an event in a log, never revenue we caused. For payment recovery: what was recovered, payment by payment.
In your CRM sits a deal marked closed lost eight months ago: the buyer chose a competitor. That competitor has since raised prices twice. The stall reason has expired, so the deal gets a re-engagement built on exactly that change, and the revived conversation is handed to your closer with the history attached.
On the payment side the motion is simpler: a subscription payment fails, retries are sequenced, the customer updates their card, and the recovered payment appears on the report. It processed or it did not. That is the whole attribution story.
Pipeline reactivation is a monthly program sized by list and deal value, quoted after the free pipeline audit. Payment recovery is 10% of recovered revenue.
Because attribution on deals that close months later is a fight, and a revenue share means having that fight about our paycheck. Pipeline work is a flat program. Payment recovery is different: a payment processed or it did not, so the 10% has nothing to argue about.
Then that is the finding, in writing: this pipeline is beyond recovery, fix upstream. Saying so is part of the product.
It applies to recovered payments only, measured mechanically: the payment processed or it did not. No recovery, no fee.
For pipeline work, yes. The work happens inside your CRM, under access you control, which is also what keeps the reporting honest.
Send us what you are running now: the data you buy, how your outreach is sent, and what your CRM reports. We review all of it. You get the findings in writing and you keep them whether or not you work with us. There is a quote at the end and no obligation to take it.